August 13–14, 2026 | Barcelona, Spain
Ruben Matos Gonzalez
Rubmatos, Spain
Ruben Matos Gonzalez is a senior consultant and speaker in strategic planning. Computer engineer with a Master’s in Quality. 10+ years leading strategic processes and management systems in key sectors. Former board member. International lecturer connecting executive vision with daily operations. Helps turn strategy into results.
Healthcare executives and clinical directors face a critical challenge: navigating volatile regulatory environments, rising operational costs, and rapid technological changes without a clear strategic compass. Too often, strategic plans fail not because of a lack of ambition, but because they begin with generic diagnostics rather than the end goal. This session introduces the RMG (Results, Map, and Guide) methodology, a proven 5-phase strategic framework designed specifically for women’s health organizations. Unlike traditional consulting models, RMG works backwards: it starts by defining your concrete, ambitious strategic results (Results), then builds a precise, data-driven roadmap to achieve them (Map), and finally provides a stepby- step execution playbook (Guide) to turn that map into reality. We will walk through each of the five phases: Diagnosis (datadriven environmental analysis), Identity & Challenge (redefining Mission, Vision, and core strategic dilemma), Scenarios & Critical Factors (forecasting future scenarios and defining KPIs via the Balanced Scorecard), Architecture (setting SMART objectives and competitive advantages), and Action & Control (implementing a concrete plan with budgets, timelines, and performance monitoring). Attendees will leave with a practical framework to align clinical and administrative teams, reduce operational waste, and convert strategic uncertainty into a confident, actionable roadmap that guarantees measurable outcomes for their gynecology department.
